Miriello Grafico (MG), in collaboration with Tallgrass Pictures LLC, has teamed up with Project Safe Neighborhoods (PSN) to help reduce gun crime in America.

MG designers donated their time and talent to conceptualize creative for PSN’s upcoming “KNOW” campaign. Slated to begin this September, the campaign will launch via California-based billboards and bus shelter kiosks.

With dramatic documentary-styled imagery, photographer Jeffrey Brown and MG captured the raw emotion often experienced during the after effects of gun violence. The campaign is anchored around the word “KNOW” to illustrate this concept:

KNOW …
… that a bullet leaves a bigger hole than you think.
… that pulling a trigger will dramatically alter your view.
… that one bullet changes the lives of many. Forever.

PSN is a national program that raises awareness of gun crime and provides state funding used to deter juvenile gun crime and develop community outreach
efforts. To get involved, visit http://www.psn.gov/.